the impact lab
Impact measurement and data tools that actually get used
We help charities and social impact organisations understand, measure, and use their impact data to make better decisions, strengthen funding bids, and show progress clearly. From practical frameworks to dashboards and analysis, we keep things proportionate, useful, and easy to run.
A simple way to make impact work useful
Most teams don’t need more reporting. They need a clear line from strategy to evidence, and a setup they can maintain.
Credibility, without the fluff: Built for micro to mid-sized organisations, grounded in 20+ years across the charity, public, and social sectors. Practical delivery, clear outputs, and tooling where it helps.
Understand
Get clarity on what you’re trying to change, who you’re serving, and what “good evidence” looks like for your context.
How we think →Measure
Build a simple, pragmatic framework that staff can actually collect, and leadership can actually use.
Services and support →Amplify
Turn data into learning, decisions, and funder-ready insight, often with dashboards or lightweight tooling.
Tools and dashboards →What we help with
Practical support to get you from “we should measure impact” to “we’re using impact data every month”.
- 📊 Measurement frameworks that are clear, proportionate, and easy to maintain
- 🧭 Lightweight strategy-to-evidence alignment (theory of change, outcomes, indicators)
- 🧪 Support with hard-to-measure topics, choosing sensible proxies, and reducing bias
- 🛠️ Dashboards, tools, and analysis that make data usable for teams, boards, and funders
Not sure where to start?
Most organisations know they need to do something with impact, but aren’t sure what’s proportionate or worth the effort. We start with a short conversation and suggest a sensible next step.